Warmer weather is upon us and Nike is gearing up for outdoor sports season with the release of its new Nike Vision collection. Geared towards golfers – but functional for all – this new selection of eyewear is both stylish and functional. Nike has reimagined sunglasses in hopes of eliminating some of the issues that have plagued some designs in the past.
All together, Nike is bringing four new models to market in 2018. Prices start at $125 and go up from there. Head below for more details including how you can pick up a pair for yourself.
It may seem like sunglasses are sunglasses these days, but Nike is promising to take your outdoor vision to a whole different level in 2018. Modern styles and a new “cutting-edge air pocket temple-cushioning technology” promise all-day comfort.
Along with physical design changes, Nike Vision is also introducing Course Tint, which is designed to block sunlight and highlight lines and contours in outdoor settings. It also removes out certain colors that can be dangerous to your eyes overtime, a topic that’s particularly hot these days. Each of today’s releases also sport 100% UVA and UVB protection.
The Maverick glasses start at $145 and come in five different colors with a lightweight frame new flexible temple arms. Those that prefer a more traditional look will reach for the Outriders that retail for $155-$210 and are available in six colorways. A more budget-focused Premier line retails for $125 with a lightweight frame.
Rounding out today’s releases are the new Pivot Six and Eight collection that come in four colors, and promise a “lightweight, minimal design for optimal fit and comfort.”
Nike’s latest collection is available for purchase today direct from the manufacturer. You can expect to see these glasses on the links at major PGA events this spring, including the Masters, which is just a few weeks away.
[9to5-press-release]
Nike Vision Introduces 2018 Golf Sunglass Collection
NEW YORK, March 20, 2018 /PRNewswire/ — New for Spring, Nike Vision announces the release of its 2018 Golf Sunglass Collection. Comprised of five ultra-lightweight new styles, the collection introduces the brand’s new innovative Nike Course Tint and air pocket technologies, designed for peak performance on the golf course.
The Nike Vision Golf Collection provides updates to traditional golf style with modern shapes and designs for style on-and-off the course. Much like the Nike Golf apparel and footwear, the sunglass collection merges modern style with innovative performance benefits, providing golf athletes with a complete look from head-to-toe. The collection offers superior optics in sleek and streamlined frames that look great on both men and women. Select styles also features the brand’s cutting-edge air pocket temple-cushioning technology – which allows the sunglasses to be worn for hours in total comfort.
Nike Vision introduces the latest in performance eyewear technology with its Nike Course Tint, designed to block sunlight, highlight form and enhance contours in an outdoor setting. The new tint balances light transmission and intensifies colors to assist in reading course greens and amplify the white of the ball. Nike Vision is also incorporating the new Nike Course Tint technology into its recently released Men’s Training styles.
The overall features and benefits of the Golf collection include a variety of ultra-lightweight frame materials designed for style, performance and optimal fit. The collection also features durable high-tension hinges, innovative cushioning and ventilated rubber nose bridges to reduce fogging. Select styles include soft rubber channels on the temple arms that wick away sweat, and tapered temple arms designed to fit easily under a hat. Each pair of sunglasses comes equipped with 100% UVA and UVB protection, allowing athletes to perform safely without the damaging effects of sun rays.
The 2018 Golf Collection includes:
NIKE MAVERICK ($145.00 – $195.00 MSRP)
A rebel on the outside, the Nike Maverick sunglasses are pure performance on the inside. The lightweight frame features flexible temple arms and ventilation that ensures you can wear these sunglasses for hours on the course, and off. Available in five colors.
NIKE OUTRIDER ($155.00 – $210.00 MSRP)
A traditional frame gets an extra jolt with streamlined style and innovative performance benefits. The Nike Outrider sunglass provide stability and unique cushioning ideal for the course. Available in six colors.
NIKE PIVOT SIX & NIKE PIVOT EIGHT ($155.00 – $210.00 MSRP)
The Nike Pivot Six and Nike Pivot Eight offer enhanced cushioning in a lightweight, minimal design for optimal fit and comfort. Each style is available in four colors.
NIKE PREMIER ($125.00 – $165.00 MSRP)
Lightweight and comfortable, the Nike Premier Sunglasses feature slimmed down temple with tips that grip for stability. Available in six colors.
The new collection also includes Golf-specific updates to pre-existing Men’s Training styles including the Nike Hyperforce, Nike Hyperforce Elite, Nike Terminus and Nike Traverse.
The Nike Golf Sunglass Collection is now available for purchase at Nike.com. For more information on the full line of Nike Vision products, visit www.nikevision.com, and follow along on social media at @Nikevision.
About NIKE, INC.
NIKE, Inc., based near Beaverton, Oregon, is the world’s leading designer, marketer and distributor of authentic athletic footwear, apparel, equipment and accessories for a wide variety of sports and fitness activities. Wholly owned NIKE subsidiaries include Converse Inc., which designs, markets and distributes athletic footwear, apparel and accessories and Hurley International LLC, which designs, markets and distributes action sports and youth lifestyle footwear, apparel and accessories. For more information, visit www.nikeinc.com and follow @Nike.
About Marchon Eyewear, Inc.
Marchon Eyewear, Inc. is one of the world’s largest manufacturers and distributors of quality eyewear and sunwear. The company markets its products under prestigious brand names including: Airlock, Calvin Klein, Chloé, Columbia, Diane von Furstenberg, Dragon, Etro, Flexon®, G-Star RAW, Karl Lagerfeld, Lacoste, Liu Jo, Longchamp, Marchon NYC, Marni, MCM, Nautica, Nike, Nine West, Salvatore Ferragamo, Sean John and Skaga. Marchon distributes its products through a global network of subsidiaries and distributors, serving over 80,000 accounts in more than 100 countries. Marchon is a VSP Global company, which connects its 82 million members to affordable, accessible, high-quality eye care and eyewear. Its industry-leading businesses combine to bring quality eye care insurance, high-fashion frames, customized lenses, ophthalmic technology, and connected experiences to increase access to eye care around the world.
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