I’ve been a happy Apple product user since 2007. Not only does Apple gear tend to offer a cleaner UI than the competition, the company’s commitment to safeguarding user data is at a level that most companies cannot come close to matching. That being said, many would agree that Apple has gone nuts with pricing over the last few years. This is the primary reason I initially tried to replace Apple TV with Fire TV Stick 4K, and overall I’ve been quite surprised by just how feature-packed of a product it has been.